frequently asked questions
What skills and abilities do I need to excel in this degree?
Students interested in communication studies should demonstrate
proficient communication skills in many forms. Students in both tracks
should have strong interpersonal and writing skills. Students on the
Business and Professional Communication track should have a strong
interest in business education, and are sometimes encouraged to minor in
business. Students on the Radio and Digital Media track should have
basic computer skills and knowledge of digital audio and video, and a
flair for expression and creativity.
What skills can I expect to develop through this degree?
Students will improve their oral and written communication skills. A
communication studies graduate should be able to demonstrate proficiency
across many communication related fields—including advertising,
marketing, training, public relations, journalism, radio, television,
and the Internet. They will also gain knowledge of either the business
or mass media world and culture from professors with first-hand real
world knowledge and experience.
What I will learn?
Communication Studies majors will demonstrate an understanding of
communication theory. Majors will demonstrate an understanding of the
structure of print, broadcast, and electronic communication and media in
the United States. Majors will demonstrate an understanding of media
literacy and will be able to engage in media criticism. Majors will
understand the legal and ethical foundations in communication and mass
media. Majors will gain experience in public and group speaking
techniques, will gain basic communication skills necessary in a business
setting or corporate environment, and will gain practical experience in
mass media through participation in student-run campus media. Majors
will gain technical writing experience in specialized communication and
media fields. Majors will demonstrate proficiency in media-related
computer software. Majors will demonstrate specialized proficiency in a
communication-related field of choice through completion of a capstone
course.
What opportunities are there for internships or other hands-on
learning experiences?
Internship opportunities are available. In the past, students have
interned at radio stations, television stations, and with professional
sports teams. The school also has radio facilities, a cable television
station, and a campus newspaper. These are all student-run facilities,
where they receive opportunities to work as disc jockeys, videographers,
and journalists. Computer facilities are also available for students to
learn digital video and audio editing, graphic design, and desktop
publishing.
What are some possible entry-level careers with a degree in this
field?
Graduates in the Business and Professional Communication track should be
prepared for entry-level business positions in public relations,
marketing, advertising, and corporate training and consulting. Graduates
in Radio and Digital Media should be prepared for entry-level positions
in radio, television, and Internet businesses.
What are some CMU graduates with this degree doing?
CMU graduates have gone on to work at area media facilities, including
radio and television stations. Others have received jobs in sales and
public relations. Still other graduates choose to further their
education at graduate schools in communication studies or
closely-related fields.
